Whitepapers


Why Web Performance is key to success in online gaming

More and more companies are starting to pay attention to the issue of Web Performance as a key success factor in their online businesses. And it is indeed no less important in the area of online gaming. There are four main reasons why online gaming operators should pay close attention to their Web Performance:
  1. The complexity of IT systems and services
  2. SEO – Google will include “web site speed” in it’s ranking algorithm in 2010
  3. Web site conversion & retention – A fast web site is key to customer acquisition & retention
  4. Coping with peak loads

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